Acting local, thinking global
Location: The Kitchen Garden Café, Birmingham, B14 7SA
Date and time: 5 November, 19.00-21.00
This event introduces community social marketing to the public (ie, applying commercial marketing ideas to solve local community problems) and features a film and debate about how such ideas might be harnessed by Kings Heath, a community in Birmingham, to enact local quality of life improvements for positive global impact.
Google map link to: B14 7SA
Organised by: Dr Caroline Moraes and Prof. Marylyn Carrigan, Birmingham Business School, University of Birmingham and Coventry University Business School, Coventry University